The Renfrew Center Foundation Sponsors 2nd Annual Barefaced & Beautiful, Without & Within Campaign
During National Eating Disorders Awareness Week women were encouraged to celebrate self-acceptance and inner-beauty
The Renfrew Center Foundation sponsored its second annual Barefaced & Beautiful, Without & Within campaign during National Eating Disorders Awareness Week, February 24 – March 2, 2013. Throughout the week, women nationwide were asked to go without makeup for one day in order to start a dialogue about healthy body image and inner-beauty.
To promote their involvement and celebrate self-acceptance, participants were encouraged to share a photo of their natural self through their social media networks—Twitter, Facebook and Instagram—with the hashtag #Barefacedbeauty. Supporters were able to post a positive comment under someone’s natural photo or retweet positive body image messages from Renfrew’s Twitter page @RenfrewCenter.
Negative body image can promote feelings of anxiety, self-consciousness and isolation which can lead to unhealthy behaviors such as addiction or disordered eating. Through this national campaign, the Renfrew Center Foundation hopes to encourage supporters to embrace their natural selves and be a part of spreading a positive message about self-acceptance and inner-beauty.