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In the Media | ‘Barbie’ has Popularized a Botox Procedure, and it’s Not for your Face

Published by: Huffpost

Old habits die hard: Barbie is back, and she’s inspiring women to alter their bodies to look more like her.

“Barbie Botox,” or traptox as it’s more traditionally called, has seen a surge in interest on TikTok since the release of Greta Gerwig’s “Barbie,” a summer blockbuster that has surpassed $1 billion at the global box office.

The procedure ― which you could get at your local aesthetician’s office long before “Barbie” ― involves injecting Botox between the neck and shoulder to partially relax the trapezius muscles and relieve tension.

The other benefit is purely aesthetic: Injecting Botox to that area helps achieve a slimmer neckline, a smoother silhouette, and smaller-looking upper body frame, just like the Mattel doll.

So far, the #BarbieBotox hashtag has garnered over 6.7 million TikTok views, with women sharing their before-and-after photos after trying it out.
“Despite the movie being well-intentioned, mere exposure to these images can negatively impact body image and increase the drive for thinness,” said Samantha DeCaro, the director of clinical outreach and education at The Renfrew Center, an eating disorder treatment center in Philadelphia.

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